Monday, July 18, 2005

Swansong frozen dinners



Or
Foiled again
Gerry Thomas, inventor of the TV dinner has entered the deep freeze at the age of 83. When visiting a distributor who was developing a way to deliver hot meals on airplanes, Thomas realized they would be the perfect way to eat in front of the TV, ensuring generations of family dysfunction and greasing the wheels toward rampant obesity. Packaged with a TV screen and knobs on the package, the first Swanson TV Dinner -- turkey with cornbread dressing and gravy, sweet potatoes and buttered peas -- sold for about $1 and could be cooked in 25 minutes at 425 degrees. Ten million sold in the first year of national distribution. Thomas himself was a gourmet cook and never ate the dinners.

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